- July 14, 2008
- How Do You Force Yourself To Save Money?
When I got paid last Friday, I immediately set up savings goals on SmartyPig.com. I set up two: one for my upcoming vacay and one for long-term savings. This set-up is perfect for me right now. I can save for specific goals and actually leave the money untouched and out of sight until I really need it.
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- July 13, 2008
- A High-Tech Twist To Old-Fashioned Saving
Remember when people used to save money to buy something they wanted or needed? That was before credit cards and home equity loans convinced us it was better to buy now, pay later and live beyond our means. But a new Web site called SmartyPig.com is out to make us all savers again by combining old-fashioned discipline with state-of-the-art technology and social networking.
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- June 5, 2008
- Fund Your Goals, Encourage Your Pals To Chip In
You don’t need to be a finance whiz to recognize that the least painful way to pay for a big-ticket item is to save small amounts, week by week, month by month, paycheck by paycheck. But how many of us are disciplined enough to set aside money for a planned future purchase? SmartyPig helps you save toward a goal and makes it simple for family and friends to contribute.
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- May 27, 2008
- Will Social Networking Revolutionize Saving and Investing?
The new report, “Online Investing Communities: Will social networking revolutionize saving and investing?,” looks at how investment companies and financial institutions can become involved in the social investing space and successfully leverage this new trend to attract users, increase their sales, improve their service and enhance their branding. Among those companies mentioned in the report regarding the relationship between financial institutions and social trends is SmartyPig.
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- May 20, 2008
- Real-World Advice for College Grads
Congratulations, college class of 2008! You’ve earned your diplomas. Now it’s time to get smart about the real world. The bad news: Research shows graduating into a recession has the potential to negatively affect your earnings in the long term. The good news: Surviving and thriving in an economic downturn boils down to managing your expectations and your finances wisely. One way: SmartyPig!
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- May 20, 2008
- SmartyPig Users In All 50 States
SmartyPig launched their unique concept for a social-networking bank account on the Internet less than two months ago, and it already has users in all 50 states. States with the most users are California, New York, Texas, Pennsylvania and Iowa. Typical goals so far are holiday trips, house down payments, cars, electronics, home improvements and weddings.
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- May 2, 2008
- SmartyPig Connects Your Piggy Bank To Your Social Network
It’s already possible to save money with sites like Mint, but I think SmartyPig is the first to explicitly tie those savings to different goals. Even better, SmartyPig functions as a social network where, if you make those goals public, friends and family can provide moral and financial support. This is a great idea since there’s nothing like peer pressure to encourage responsibility.
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- April 8, 2008
- SmartyPig: Piggybank 2.0?
Rafe Needleman of Webware (a CNET site), describes SmartyPig as a clever site that can help you sock away money for purchases you’re hoping to make some day.
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- April 3, 2008
- Online Savings Meets Social Network
Paul Lin from CBS MarketWatch interviews SmartyPig co-founder Jon Gaskell in New York to learn more about the social side of saving.
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- April 1, 2008
- One Smart (Social) Savings Plan
I think this is a really interesting and innovative way in which a savings plan can be set up, for yourself, or even your kids. Creating a system for disciplined and social savings is something that SmartyPig has done well, and I look forward to watching this company grow.
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- March 28, 2008
- The Latest Trend: SmartyPig!
Looking for an easy way to save your money without giving yourself a headache? Smartypig.com is a new online savings company that’s offering a safe, easy solution! The site allows you to create “goals” and gives you the option to make your account public, so that your family and friends can see what you're saving up for and even contribute.
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- March 27, 2008
- Promoting Savings On Web
SmartyPig is one of those ideas that, once you fully understand it, makes you wonder why no one has done it before. That’s what Michael Ferrari thought three years ago, when the concept first occurred to him. He talked the idea through with friends, including Jon Gaskell, and most agreed. Gaskell wound up being a co-founder of SmartyPig. It seemed so obvious.
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- March 23, 2008
- The Buzz About SmartyPig
I’ve been hearing a lot of buzz about SmartyPig, a new online savings account that makes banking less boring. Their interface is colorful, intuitive, and fun. Your money gets stored at West Bank, an FDIC insured bank. The best part is that you earn 4.30% (APY) interest. SmartyPig has some social networking aspects that differentiate them from traditional high-interest savings accounts.
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- March 4, 2008
- Best Of Web Award To SmartyPig
How about this recipe? Take a basic FDIC-insured savings account, spice it up with automated electronic transfers and email communications, mix in gift/debit cards, wrap the whole thing up in a social network, and top it with a memorable name. What do you have? SmartyPig, the most innovative financial service we’ve seen since Prosper launched two years ago.
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